Our Events
COMING SOON
Be on the look out for an event near you
Bacardi is founded by Don Facundo Bacardí Masso in Santiago de Cuba.
Santiago Brewing Company is established and creates the HATUEY brand. HATUEY becomes a registered brand in 1915.
The defunct Santiago Brewing Company is acquired by Compañía Ron Bacardi S.A.
Trademark is transferred to Compañía & Ron Bacardi S.A.
Enrique Schueg, son in law of the Bacardi founder, contracts a well-known German brewer, George J. Friedrich, to open a new brewery in Santiago, Cuba to produce and market HATUEY.
The original Cervecería HATUEY in Santiago de Cuba brews the first batch of HATUEY beer. HATUEY beer is awarded a Gold Medal at the Cienfuegos Exposition.
Joaquin Bacardí, a Harvard graduate with a degree in Chemical Engineering, is sent to Copenhagen to learn the art and science of brewing. Joaquín Bacardí becomes HATUEY beer´s first Brew Master.
Cervecería Modelo in Havana opens to meet the increasing demand of HATUEY beer.
HATUEY grows to capture over 50% of the Cuban beer market with sales of over 12 million cases a year.
HATUEY is first brewed in the U.S.A. and is introduced to the U.S. market.
HATUEY returns. to its roots as a small batch handcrafted premium beer, brewed in the U.S.A.
Your favorite Cuban Style Beer is spreading across the U.S.A.
2021. The Legacy Continues. The New Hatuey Lager is born.